Cramer-Krasselt Fills Top Brand Planning Post
- by Larissa Faw , November 16, 2018
Cramer-Krasselt (C-K) has appointed Erica Herman as senior vice president, brand planning for the agency’s New York office, replacing long-time C-Ker Jasmine Dadlani who went to McKinney earlier this year.
Herman has more than 19 years of experience, including seven years at Publicis New York as group planning director across several Proctor and Gamble brands. She has been responsible for leading strategy for brands, including Metamucil, Stella Artois, Regent Hotels, Tampax and Got Milk?