• by Larissa Faw , March 12, 2019

Doritos is extending the brand's #NowItsHot campaign with new ads featuring Chance The Rapper alongside Lionel Richie remixing Richie's iconic Hello song. Created by Goodby Silverstein & Partners, the campaign kicked off by showing Chance performing alongside the Backstreet Boys during this year's Super Bowl. The new  spot will run across digital throughout the year.