Around the Net
Dinex Group Uses Email To Promote Special Events At Its Restaurants
- Modern Restaurant Management, Monday, April 8, 2019 10:59 AM
Email is one of the main tools used by the Dinex Group to promote special events at its 16 restaurants around the world. The group has collected 64,000 email addresses to date, and segments them by demographics—i.e., which restaurant they’ve patronized.
