• by Larissa Faw , May 22, 2019

PebblePost is hiring Jacob Ross as the digital-to-direct mail platform's first-ever president to help lead the company into its next phase of growth. 

As president, Ross will be responsible for day-to-day operations including oversight of the sales, customer success, marketing, operations, business intelligence, product, and engineering departments. 

CEO Lewis Gersh, to whom Ross will report, will now concentrate on the company's long-term strategy. 

The company analyzes the activity of consumers online and then sends them direct mail pieces. 

Ross says his first priority will be recruitment, adding PebblePost "more now than ever" needs help with the next phase of growth, he says. 

Most recently, Ross served as Chief Product Officer at marketing technology provider MediaMath. Earlier he served at Right Media (the first ad exchange acquired by Yahoo/Oath) and as managing director of Criteo, North America establishing the company’s U.S. presence. 

"In those roles I’ve focused heavily on strategy, commercialization of great technology, scaling operations and unlocking the full power of data to help brands and consumers more successfully interact," he says.