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The Verge calls it a "relatively minor change. but it shows how Microsoft is willing to adapt they way it handles voice digital assistants on Windows 10. The tweak follows changes to Cortana in
Windows 10, as Microsoft moves it to a separate app in its Store and away from the built-in search experience in the operating system. It was done to accommodate an integration with Amazon
Alexa. Microsoft and Amazon also previously partnered to integrate Cortana and
Alexa.