- CPC Report Shows Where Ad Costs Rose And Fell
Search & Performance Insider, Laurie Sullivan - Wednesday, April 24, 2024
Pacvue's Q1 2024 report draws on insights from thousands of advertisers, showi ...
- Apple Vision Pro: A $3,500 Product That Few Will Buy: Is That The Plan?
TV Watch, Wayne Friedman - Tuesday, April 16, 2024
We have a whole new class of video headgear products to de ...
- Amazon Hires Former NBCU Exec Bhatia For Global Video Advertising
Television News Daily, Wayne Friedman - Friday, April 12, 2024
Bhatia will oversee Amazon's TV ad business including live sports, Amazon Freeve ...
- Amazon Walks Back 'Just Walk Out'
Marketing Daily - Top of the News, Tanya Gazdik - Thursday, April 4, 2024
Amazon said it made the decision to cut the technology due ...
- Amazon, Google, Microsoft Infuse AI Startups With Cash
MediaDailyNews, Laurie Sullivan - Thursday, March 28, 2024
New Street Research estimates generative AI will represent 21% of Amazon W ...
- LinkedIn, Samba TV, Amazon Expand Alternative Ad Solutions For First-Party Data Options
MediaDailyNews, Laurie Sullivan - Wednesday, March 27, 2024
LinkedIn Ads plans to roll out a solution this week to automa ...
- Prime Video Consumers Can Proceed With Claims Over 'Buy' Button
MediaDailyNews, Wendy Davis - Monday, March 18, 2024
Amazon must face claims that it violated consumer protection laws in thr ...
- Amazon Delivered Ads For Unavailable Products
Marketing Daily, Sarah Mahoney - Friday, March 15, 2024
The company reportedly charged small advertiser up to $300,000 for misdirected ...
- Amazon Apologizes For Costly Errors Made By Its Automated Ad System
MediaDailyNews, Laurie Sullivan - Friday, March 15, 2024
A seller of gaming computers discovered Amazon had charged him thousands ...
- Honda Partners With Amazon For Dream Generator
Marketing Daily, Tanya Gazdik - Friday, March 15, 2024
The "create-your-own-adventure" style experience is produced using AI-generated animation. ...
- Lilly CEO Reflects On D2C As Amazon Joins LillyDirect Delivery
Marketing Daily, Les Luchter - Wednesday, March 13, 2024
After two months in operation, Eli Lilly's launch into D2C sales wi ...
- Amazon Hit With Privacy Suit Over Prime Video
MediaDailyNews, Wendy Davis - Monday, March 11, 2024
Two Amazon Prime Video users claim in a new lawsuit that t ...
- Google, Meta Ad Platforms Benefit From Temu's Push Into U.S.
MediaDailyNews, Laurie Sullivan - Thursday, March 7, 2024
Temu's parent company PDD Holdings reportedly spent nearly $2 billion on advertisi ...
- Whole Foods Market Tries On Smaller Shoes
Marketing Daily, Sarah Mahoney - Tuesday, March 5, 2024
The upscale grocer hopes the downsized footprint will offer more convenience ...
- Amid Sales Declines, Target Unveils A Membership Program
Marketing Daily, Sarah Mahoney - Tuesday, March 5, 2024
Target Circle 360 is launching with a $49 annual fee - ha ...
- Google-Backed Anthropic Releases Claude 3, More Powerful Chatbot
Search & Performance Insider, Laurie Sullivan - Monday, March 4, 2024
Anthropic today debuted Claude 3, a chatbot and suite of AI mode ...
- Biden Issues Executive Order To Protect Personal Data
MediaDailyNews, Laurie Sullivan - Wednesday, February 28, 2024
What should advertisers know about the executive order asking the DOJ ...
- Amazon Loses Round In Battle Over Subscription Renewals
MediaDailyNews, Wendy Davis - Monday, February 26, 2024
Amazon subscribers can proceed with claims that the company's automatic renewal proces ...
- FAST Channels Still Rising, But How Fast? And For What Viewers?
TV Watch, Wayne Friedman - Friday, February 23, 2024
FAST channels have mostly inexpensive, low-cost content. But analysts believe that whi ...
- Amazon Says No Changes To Ad-Streamer Freevee
Television News Daily, Wayne Friedman - Wednesday, February 21, 2024
Amazon representatives say: "Amazon Freevee remains an important streaming offering providing bo ...
- Audio Attention Data Shows How Humans React In Real-Time
MediaDailyNews, Laurie Sullivan - Tuesday, February 20, 2024
Attention quality scored the highest for audio ads with the highest voiceov ...
- Amazon Ads Integration With LiveRamp Moves To Next Security Phase
MediaDailyNews, Laurie Sullivan - Tuesday, February 20, 2024
Amazon advertisers now have the ability to securely activate first- and third-par ...
- Amazon Sued Over Ads In Prime Video
MediaDailyNews, Wendy Davis - Tuesday, February 13, 2024
An Amazon Prime subscriber is suing the company over its recent decisi ...
- Apple iMessage, Microsoft Edge, Bing Are Not Gatekeepers, EU Declares
MediaDailyNews, Laurie Sullivan - Tuesday, February 13, 2024
Strict new European Union rules that will go into effect March ...
- Amazon And UK Publisher Reach A Deal On First-Party Data: Report
Publishers Daily, Ray Schultz - Monday, February 5, 2024
Arrangement will help compensate for the loss of third-party cookies. ...
- Amazon Rolls Out Shopping Assistant Rufus, Ad Sales Top $14.65 Billion
Marketing Daily, Sarah Mahoney - Friday, February 2, 2024
In sparkling fourth-quarter results, the company revealed a 14% jump in sale ...
- Amazon Debuts Conversational AI Shopping Assistant As Ad Sales Climb
MediaDailyNews, Laurie Sullivan - Thursday, February 1, 2024
Amazon announced its new generative AI-powered conversational shopping assistant Rufus Thursday ...
- FTC Cheers Termination Of Amazon-Roomba Deal
MediaDailyNews, Wendy Davis - Wednesday, January 31, 2024
The FTC's investigation of the proposed merger "revealed significant concerns about t ...
- Twitch Makes Changes To Streamer Payouts, Partner Plus Program
MediaDailyNews, Colin Kirkland - Monday, January 29, 2024
Twitch is expanding its Partner Plus Program, eliminating the $100K cap ...
- MediaGo Forms Integration With Amazon Publisher Services
Publishers Daily, Ray Schultz - Sunday, January 28, 2024
Amazon publishers will have access to advertisers that work with MediaGo. ...