Amazon, Google Remain Top 'Loyalty' Brands, Apple Plummets

Amazon retained its position as the No. 1 consumer brand in terms of customer loyalty, according to just-released findings from Brand Keys annual tracking study.

Google also retained its second place position, but after that most of the top loyalty brands have been reordered, with Samsung moving to No. ...


Reminder: You are seeing this premium content because you are a subscriber to MediaPost's Research Intelligencer and/or a member of the Center for Marketing & Media Research. This content cannot be viewed by non-subscribers/non-members.


Next story loading loading..

Discover Our Publications