• by Sara Guaglione , October 24, 2019

Variety is heading to Italy, launching its second international language edition this year.

Variety Italy will kick off in January 2020.

For the launch of Variety Italy, the entertainment-focused publisher has partnered with Web Magazine Makers, led by president Luciano Bernardini de Pace and CEO Pietro Peligra.

Web Magazine Makers currently publishes Rolling Stone in Italy, under a license agreement with Penske Media Corporation, Variety’s parent company.

Variety Italy will feature original, as well as syndicated Variety content for an Italian audience, publishing across digital, social, podcasts and video platforms.

It will also produce exclusive events in Rome, Milan and Venice at the top Italian film festivals.

Michelle Sobrino-Stearns, Variety’s group publisher-Chief Revenue Officer, said the partnership "continues our global expansion," offering premium editorial to a new audience.

Variety also debuted a Chinese-language edition in August, in partnership with Woruitai (Beijing) Culture Media Co. Ltd. Variety China publishes daily digital content and a monthly print magazine.