FCB is signing on as the sponsor for the new Young Marketer category for this year’s Cannes Lions International Festival of Creativity U.S. Young Lions competition.
This Marketer competition will be open to young brand marketing professionals (30 years old or younger as of June 22, 2020), with each team consisting of two marketers from the same company working together to create a marketing strategy for their brand in support of a designated charity.
“It’s important to our agency to inspire and meaningfully engage the next generation of marketing leaders,” stated Brandon Cooke, Global Chief Communications Officer, FCB. “This is the perfect opportunity for top talent from across our industry to be challenged and learn new things, with the ultimate prize being a trip to Cannes 2020.”
Other 2020 Young Lions competition sponsors include: Digitas (Digital); Pereira & O’Dell (Film); UM (Media); National CineMedia - NCM (Print), and a new sponsor for the PR competition, Weber Shandwick.
Registration for the 2020 U.S. Young Lions is now open through February 19.