- A-B InBev Repeats As Cannes Lions Creative Marketer Of The Year
MAD, Steve McClellan - Thursday, March 16, 2023
It's the first time the award has gone to the same market ...
- Cannes Combats Ad Industry Ageism, Unveils Senior Lions
MediaDailyNews, Joe Mandese - Thursday, March 9, 2023
"By today's advertising practices, all these people would be without jobs," t ...
- Ascential Announces Path To Control Mediaocean Rival Hudson MX, Long-Time Exec Named CEO
MediaDailyNews, Joe Mandese - Tuesday, February 7, 2023
The news raises questions about the role of MediaLink founder and Huds ...
- This Year's Lions Festival To Feature 'Creative Impact' Content Stream
Mediapsssst, Richard Whitman - Tuesday, January 31, 2023
The main idea is that with questions about the macroeconomic picture loomi ...
- Stagwell Establishes (Sports) Beachhead At Upcoming Cannes Festival
Mediapsssst, Richard Whitman - Thursday, January 19, 2023
The firm has just announced its first-ever beach presence at the Festiv ...
- Cannes Lions Add Sustainability Reporting To Awards Submissions
MediaDailyNews, Joe Mandese - Tuesday, January 17, 2023
The "non-compulsory" reporting utilizes Ad Net Zero's five-point methodology as a gui ...
- Cannes Festival Reboots Media Lions: Adds Metaverse For 'New Realities,' 'Emerging Tech'
MediaDailyNews, Joe Mandese - Thursday, December 8, 2022
The changes include "a special focus on bold creativity from independent med ...
- Dan Wieden Helped Create Titanium Lions -- Now The Award Is Named After Him
Mediapsssst, Richard Whitman - Thursday, November 3, 2022
Wieden was the impetus for creating the award two-decades ago when ...
- Cannes Lions Issues Annual Creativity Report
Mediapsssst, Richard Whitman - Wednesday, September 14, 2022
The report recaps creative trends, insights and the top-ranked work, people a ...
- Hyundai CMO: Driving Demand & Human Connection
Brand Insider: Behind The Scenes, Lisa Singer - Thursday, July 28, 2022
"I didn't go exactly where I thought I was going to ...
- WPP Named Creative Company Of The Year At Cannes
MAD, Steve McClellan - Friday, June 24, 2022
Agency of the Year went to the Bangalore, India office of Dent ...
- Advertising's New CPM: Carbon Prevention Media
RTBlog, Joe Mandese - Monday, June 27, 2022
Big brands have moved well beyond criticisms of greenwashing, and even simp ...
- AMV BBDO's 'Hope Reef' Campaign Wins Media Lions Grand Prix
MAD, Steve McClellan - Thursday, June 23, 2022
Sibling company OMD Worldwide won Media Network Of The Year honors ...
- Next-Gen Of Google Multisearch Are Real Humdingers, Literally
MediaDailyNews, Joe Mandese - Friday, June 24, 2022
They will help people "find insights in an instant about anything" th ...
- Documentary Addresses Ad Biz Burnout, Kills Some Of Its Darlings
MediaDailyNews, Joe Mandese - Friday, June 24, 2022
"We can hear the cracking of the big agency model," says Ano ...
- WPP Partners With Ukraine To Support Its Economic Recovery
MAD, Steve McClellan - Wednesday, June 22, 2022
A new campaign, discussed at the Cannes Lions Festival today, will se ...
- Dentsu India Offices Win A Second Grand Prix Lion For 'Unfiltered History Tour'
MAD, Steve McClellan - Wednesday, June 22, 2022
The second Grand Prix was a Brand Experience & Activation Lion. Awar ...
- Ryan Reynolds: If At First You Don't Succeed, Become An Absolute Bastard
MediaDailyNews, Joe Mandese - Thursday, June 23, 2022
"And suddenly we were a marketing firm. And we were having t ...
- Nestle's 'Carbon' Copies May Mean Lower Quality, Less Time Spent On Mobile
Mobile Insider, Joe Mandese - Thursday, June 23, 2022
Nestle has been testing mono sound and digitally compressed video on mobil ...
- Data Shows First-Party IDs Outperform Third-Party Cookies In Programmatic Ad Campaigns
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, June 22, 2022
Adform released research at the Cannes Lions festival showing that first-party I ...
- TBWA 'Future Of Work' Report Finds Creatives Want Better Work/Life Balance
MAD, Steve McClellan - Tuesday, June 21, 2022
An agency survey found 80% of respondents agree/ strongly agree it ...
- Germany's Serviceplan Wins Film Craft Grand Prix For 'The Wish'
MAD, Steve McClellan - Tuesday, June 21, 2022
Day 2 awards at the festival also included Industry Craft Lions, Digit ...
- LinkedIn Chief Schools Agencies On New Biz, Pitches Next-Gen B2B Brands
MediaDailyNews, Joe Mandese - Wednesday, June 22, 2022
LinkedIn may be best known as a place to recruit new talen ...
- R/GA's Rolfe On Why Brands Need Metaphors In The Metaverse: They'rrre Great!
MediaDailyNews, Joe Mandese - Wednesday, June 22, 2022
"But in the metaverse, this is Tony the Tiger on DMT. Y ...
- The Medium Is The T-Shirt For Future Lions Grand Prix
MediaDailyNews, Joe Mandese - Wednesday, June 22, 2022
It's "an analogue product for a digital world with fitness instructions print ...
- TikTok Campaigns Move Higher On Cannes Radar
Social Media Insider, Colin Kirkland - Wednesday, June 22, 2022
For example, the #RealVoicesofPride campaign, which leveraged TikTok's lipsync feature to sha ...
- VideoAmp Strikes Deal With TelevisaUnivision For New Data, 'Currency'
Television News Daily, Wayne Friedman - Tuesday, June 21, 2022
VideoAmp data will work with TelevisaUnivision's Hispanic household data graph, covering 8 ...
- Dentsu International Consolidates Creative Brands Into One Global Network
MAD, Steve McClellan - Monday, June 20, 2022
The company confirmed that brands including dentsuMB (formerly known as mcgarrybowen), 36 ...
- Omnicom Media Group, Retail Network Walmart Connect Announce Partnership
MAD, Steve McClellan - Monday, June 20, 2022
The announcement came at the Cannes Lions Festival and marks the fir ...
- Havas, Adidas Win The Outdoor Grand Prix For Inclusivity-Themed 'Liquid Billboard'
MAD, Steve McClellan - Monday, June 20, 2022
On day 1 of the Cannes ad festival awards were also giv ...