- Ascential Shareholders Poised To Vote On $1.5B Sale To Informa
MediaDailyNews, Joe Mandese - Wednesday, August 28, 2024
If approved, the merger would close in the fourth quarter. Still uncle ...
- Kraft Heinz Hires Todd Kaplan As CMO
Marketing Daily, Sarah Mahoney - Tuesday, July 16, 2024
Kaplan left PepsiCo last month after 17 years. ...
- First-Ever Luxury Grand Prix Awarded To Loewe X Suna Fujita
MAD, Steve McClellan - Friday, June 21, 2024
The partnership spawned an exclusive collection of bags, sweaters, accessories and mo ...
- Edelman Becomes First Legacy PR Firm To Win Titanium Lion
MAD, Steve McClellan - Friday, June 21, 2024
For the campaign, Edelman identified that DP World could lead sustainable chan ...
- WPP Is Cannes Creative Company Of The Year
MAD, Steve McClellan - Sunday, June 23, 2024
WPP won 160 Lions including 6 Grand Prix, 27 Gold, 43 Silv ...
- What's In Word? The Essence Of A Brand, Possibly
Mediapsssst, Richard Whitman - Monday, June 24, 2024
That's what the founders of Gut, Anselmo Ramos and Gaston Bigio to ...
- Omnicom's OMD Is Cannes Lions Media Network Of The Year
MAD, Steve McClellan - Friday, June 21, 2024
Sibling agency PHD was second ranked and Germany's Mediaplus was third. ...
- Rethink Wins Grand Prix, Independent Network Of Year At Cannes
MAD, Fern Siegel - Friday, June 21, 2024
The agency also won the 2024 Cannes Lions Independent Agency of t ...
- Bloomberg Tackles Internet Security And Sustainability At Cannes
Publishers Daily, Ray Schultz - Thursday, June 20, 2024
But one executive complains about the live music on the beach duri ...
- The Lap Of Luxury: Gen Z Is A Whole New Market, Dotdash Meredith Study Finds
Publishing Insider, Ray Schultz - Thursday, June 20, 2024
Young luxury buyers are less worried about privacy than other groups, compa ...
- Reddit: Search Failing Gen Z As They Turn To Social Media
MediaDailyNews, Laurie Sullivan - Wednesday, June 19, 2024
As Gen Z came of age in social media, algorithms trained t ...
- Let's Shake On It: Black Friday Awareness Campaign Wins Media Grand Prix
MediaPost Live, Steve McClellan - Wednesday, June 19, 2024
The campaign, called "Handshake Hunt," was created by agency Gut Sao Pau ...
- CeraVe's Viral 'Conspiracy' Campaign Wins Social/Influencer Grand Prix
MediaPost Live, Steve McClellan - Thursday, June 20, 2024
The campaign, led by Ogilvy PR has been one of the mo ...
- Kazakhstan Wins First Lion For Campaign That Helped Criminalize Domestic Violence
MediaPost Live, Steve McClellan - Thursday, June 20, 2024
The Social Influencer campaign, orchestrated by GForce Grey on behalf of ultima ...
- Are Marketers And Agencies Moving Fast Enough To Embrace AI?
MediaPost Live, Steve McClellan - Thursday, June 20, 2024
At a Cannes Lions session on AI Thursday, PHD CEO Guy Mar ...
- Cannes Bloomberg Panelist Says 'Winter Is Coming' Regarding Privacy
Publishers Daily, Ray Schultz - Wednesday, June 19, 2024
Brands are urged to realize that "you don't know what you don ...
- Poignant Ad Inspires Legal Change, Wins Grand Prix
Mad Blog, Barbara Lippert - Tuesday, June 18, 2024
Wedding invites created by girls (including one child bride) are "heart-touching reminde ...
- DoorDash Adds To 'Your Door To More' Campaign
Marketing Daily, Sarah Mahoney - Tuesday, June 18, 2024
Basking in the glow of the Cannes Titanium shortlist, the delivery a ...
- The End Of An Era?
Media Insider, Cory Treffiletti - Thursday, June 20, 2024
I was a strong proponent of the data age, but now ...
- Yahoo Launches First Ad Creative Platform, Princess Cruises Becomes Early Tester
MediaDailyNews, Laurie Sullivan - Wednesday, June 19, 2024
The Yahoo Creative platform, developed in partnership with Innervate, uses data fr ...
- Sidewalk Navigation System For Visually Impaired Wins Design Grand Prix
MediaPost Live, Steve McClellan - Wednesday, June 19, 2024
Part of what sets this project apart is its open-source nature. S ...
- WhatsApp Campaign Tells Harrowing Escape Story, Wins Entertainment Grand Prix
MediaPost Live, Steve McClellan - Wednesday, June 19, 2024
Grand Prix awards were also given in the entertainment sports (Xbox Gam ...
- Globant Announces New Creatively Driven Marketing Services Network
MediaPost Live, Steve McClellan - Wednesday, June 19, 2024
This new organization will leverage specialist teams spanning advertising, strategy, marketing technolog ...
- Are Algorithms Killing Creativity?
MediaPost Live, Steve McClellan - Wednesday, June 19, 2024
New Yorker Writer and author Kyle Chayka, TV show creator Lucia Aniel ...
- LinkedIn Study Finds 67% Of CMOs Expect To Go Through A Reorg This Year
Performance Marketing Insider, Laurie Sullivan - Wednesday, June 19, 2024
CMOs in the B2B marketing space strongly believe what they do tod ...
- Brands Are Urged To Embrace AI Technology During Bloomberg Session At Cannes
Publishers Daily, Ray Schultz - Tuesday, June 18, 2024
CMOs should get to know their CTOs, says General Mills executive Do ...
- New Havas Unit Focused On Opportunities Posed By GLP-1 Drugs
MAD, Steve McClellan - Monday, June 17, 2024
The agency believes that marketers in many sectors will rethink their bra ...
- Instacart Makes YouTube Ads Shoppable, Announces Partnerships At Cannes
MediaDailyNews, Laurie Sullivan - Monday, June 17, 2024
The move allows brands to access Instacart's shopper data in an effo ...
- Razorfish, Google Unveil AI-Powered Reputation Index
MediaDailyNews, Laurie Sullivan - Tuesday, June 18, 2024
New York Life is piloting the custom algorithm. R-Index (with "R" representi ...
- DoubleVerify: Generative AI Driving 'Significant' Increase In Ad Fraud
MediaDailyNews, Laurie Sullivan - Monday, June 17, 2024
DoubleVerify research reveals a surge in new fraud schemes and variants ...