Bloomberg Drops Out After Spending Half A Billion On Presidential Race

Democratic Presidential contender Michael Bloomberg is leaving the Presidential race after spending $558 million -- including nearly $200 million in advertising just on Super Tuesday primaries for 14 states -- with little to show for it.

Advertising Analytics says Bloomberg spent a massive $198.4 million on Super Tuesday -- versus Democratic candidate and former vice president Joe Biden’s $2.1 million in total, who was a big winner on the night.

Biden won nine states including a big delegate grab in Texas -- now amassing a leading 453 delegates. Sen. Bernie Sanders is next with 373 delegates. Bloomberg totaled 18 delegates, including an overall win for American Samoa, where he got 4 delegates.

Overall, Bloomberg is estimated to have spent nearly $600 million so far in all his political advertising over the last three-and-a-half months --  breaking many records for the most ever spent by a political candidate, all coming from his own money.

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In four key states --- Virginia, Texas, North Carolina, and Minnesota -- Bloomberg spent $81.9 million, versus Biden’s spending of $975,000 in those states.

A statement from Bloomberg said that defeating President Trump is the most important goal. He will endorse Joe Biden for President.

1 comment about "Bloomberg Drops Out After Spending Half A Billion On Presidential Race".
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  1. Ed Papazian from Media Dynamics Inc, March 5, 2020 at 12:50 p.m.

    The first lesson from this debacle is if you are going to rely so much on advertising at least spend the money wisely---as opposed to trying to swamp consumers with redundent ads in one medium after the other. Second lesson---- the product should deliver what the ads are promising---not the exact opposite.

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