How Travel Ad Spending Correlates With COVID-19 Cases

It may not be surprising by now that travel industry ad spending fell off the cliff in mid-March, just as America began locking down due to the COVID-19 pandemic, but this graphic delineation from MediaRadar showing explicitly how hit correlates with the rise in new cases provides some perspective. With …

Reminder: You are seeing this premium content because you are a subscriber to MediaPost's Research Intelligencer and/or a member of the Center for Marketing & Media Research. This content cannot be viewed by non-subscribers/non-members.

Next story loading loading..

Discover Our Publications