• by Larissa Faw , September 3, 2020

Eleeo Brands is appointing Curiosity as agency of record for its portfolio of brands after a competitive review. The Cincinnati-based agency will be responsible for all creative and media execution for the mom-founded baby care product line.

Eleeo Brands was formed earlier this year as the new parent company over the Boogie Brand family of products which include Boogie Wipes, Boogie Mist, Boogie Drops, and Boogie Bottoms diaper rash spray. In an effort to significantly grow the entire brand, Eleeo Brands’ focus is to offer unique wellness products that help parents with their busy (and messy) daily lives, particularly post-pandemic.