Wholesome Selects Fortnight Collective AOR Duties
- by Larissa Faw , October 5, 2020
Organic sweetener Wholesome is appointing Fortnight Collective as its agency of record following a competitive review.
In this role, the agency will be tasked with developing creative campaigns to generate greater consumer awareness of the brand and its commitment to supporting farmers.
The agency will work with Hunterblu, which handles media duties.
The first brand campaign launches later this year.
