Marketing Economy Recedes To Pre-2018 Levels: 5.9% Expansion Forecast For 2021
- by Joe Mandese @mp_joemandese, November 24, 2020
U.S. and worldwide marketing spending are now forecast to fall 7.1% and 6.8%, respectively, this year, bringing 2020's marketing economy to pre-2018 levels, according to new forecast estimates released today by media economists PQ Media.
PQ Media CEO Patrick Quinn cited the global COVID-19 pandemic as the reason for the …
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