Bed, Bath & Beyond branding chief and long-time
Madison Avenue vet Kristi Argyilan has joined the board of Facebook and YouTube video data and analytics processor Zefr.
Argyilan, who currently is senior vice president-brand innovation at Bed,
Bath & Beyond, previously was senior vice president-marketing at Target, and was a long-time agency media and data executive with top-level stints at IPG Mediabrands, UM, Arnold and Hill
Holliday.