Digital's Big 10 Continue To Get Bigger, Approach 80% Of Every Ad Dollar
- by Joe Mandese @mp_joemandese, April 12, 2021
It's no surprise by now that 2020 was a banner year for digital ad spending, and that it grew its share considerably as many legacy advertisers were forced to accelerate "digital transformation" that they may have been slow-walking prior to the COVID-19 pandemic. What may be surprising, however, is that …
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