McCann has added two executives to its global C-suite to help achieve the network’s growth objectives.
Marcy Q. Samet was elevated to Chief Growth and Development Officer of McCann Worldgroup, and Maggie O. Connors has joined the network’s digital, data and CRM agency MRM to serve as Global Chief Growth Officer.
Samet was previously CMO at MRM and before that executive vice president/managing director and is credited with building its global healthcare practice among other accomplishments.
Samet’s new responsibilities will focus on leading business development growth initiatives for both McCann Worldgroup and in partnership with parent IPG.
Connors was previously executive vice president/head of new business at sibling agency Deutsch New York. In that role, she led Deutsch’s winning pitches for Reebok, DraftKings, Newman’s Own and other clients. Earlier she was the business development lead at J. Walter Thompson NY.