The European Court of Justice will hear Google’s arguments challenging a $2.8 billion antitrust fine that the EU commission issued in 2017, despite the company’s argument that it does not give preference to its own service, and that developing innovative technologies are at the core of its business.
The EC fined Google for giving its price-comparison shopping service an advantage in search results over smaller competitors in Europe. The antitrust court date is scheduled for November 10.
Reuters reported that Google has paid about 8.25 billion euros, about $9.7 billion in today’s rate of exchange, in EU antitrust fines related to this price comparison shopping case and two other cases in the last decade.