• by Joe Mandese , December 14, 2021

WPP's GroupM unit has named Colan McGeehan Chief Marketing & Business Officer for its North American operations, giving him responsibility for developing new business through its agency units, including Mindshare, MediaCom, Wavemaker and Essence across the U.S. and Canada.

He joins from Chief Investment Officer at Publicis Health Media and is based in New York.

McGeehan, who has held a variety of roles over two decades in the advertising and media industry, including stints at The New York Times, WebMD, Sharecare, and Time Inc. (Meredith Corp), also is founder and CEO of strategy and management consulting group The Royal Red Ox Group.