• by Fern Siegel , January 30, 2023

Verizon is touting its three-year price guarantee with a new hook.

The telcom is now charging $25/line for four lines (pus taxes and fees) as well as the price hold for its Welcome Unlimited plan.

To sweeten the deal, Verizon is giving away 20 pairs of tickets to the Super Bowl  — for three years in a row — and no purchase is necessary.  And to promote the effort, Verizon enlisted former New York Giants quarterback Eli Manning.

In a humorous spot, Manning says he misses the thrill of victory, noting the winners have a plus-one. And their plus-one could be him!

The social spot is running on Twitter, Instagram, TikTok and Meta. Super Bowl LVII is scheduled for Feb. 12 in at State Farm Stadium in Glendale, Arizona.

Throughout the entry period, other NFL greats, including Mark Sanchez, Reggie Bush and Emmanuel Sanders will appear on the brand’s social media.

Interested parties can go to a local Verizon store to win tickets for the big game or enter online.

The sweepstakes ends Feb. 15.