Email deliverability firm Validity has named Jeff
Hassemer as senior vice president of marketing. The move follows the hire of Jeff Lundal as CRO.
Previously, Hassemer served as chief marketing officer at Adaptigent and held the same
title at Advisera Expert Solutions.
In addition to leading the marketing team, Hassemer will focus on aligning marketing with sales, product, and other areas of the organization.
The
appointment of Hassemer will “further champion our goals of high-level growth in the year ahead,” says Mark Briggs, CEO of Validity. “We are confident in his ability to strategically
build out a sustainable plan for expansion.”