- 'The Economist' Combines Sales, Circulation Teams
Publishers Daily, Sara Guaglione - Friday, April 13, 2018
The combined teams will be called the Publisher Team. The circulation division ...
- Developers Can Build Custom Email Widgets With New Salesforce Tool
Email Marketing Daily, Jess Nelson - Friday, March 30, 2018
Salesforce is introducing new tools to the Salesforce Marketing Cloud Email Studio ...
- Meredith Corp. Shakes Up Sales, Marketing Structure Of Former Time Inc Titles
Publishers Daily, Sara Guaglione - Tuesday, March 27, 2018
Meredith Corp. wants to prioritize selling ads based on individual titles. Now, ...
- Kevin Craig Tapped As Director, Newspaper Relations For AMG/Parade
Publishers Daily, Sara Guaglione - Tuesday, March 27, 2018
In his new role, Craig will oversee AMG/Parade's relationships with more than ...
- Honda Enlists IndyCar's James Hinchcliffe For Sales Campaign
Marketing Daily, Tanya Gazdik - Friday, March 16, 2018
"No one else in the auto industry can speak to such a ...
- Four Email Myths That Can Undermine Your Sales Strategy
Around the Net in Email, Ray Schultz - Wednesday, March 14, 2018
Salespeople get plenty of advice from all sides on how to use ...
- Penney's Makes Executive Cuts; Kohl's Embeds Aldi Stores
Marketing Daily, Sarah Mahoney - Saturday, March 3, 2018
With Penney's Q4 comp-store sales up 2.6% and Kohl's' up 6.3%, "initiatives ...
- Tariffs Could Worsen Auto Sales Slump
Marketing Daily, Tanya Gazdik - Thursday, March 1, 2018
"These proposed tariffs on steel and aluminum imports couldn't come at a ...
- Still Enviable, iPhone Sales Are Flattening
Marketing Daily, Aaron Baar - Tuesday, February 6, 2018
"Growth in Apple's U.S. installed base has definitely slowed, It's still huge, ...
- Speak Softly -- And Don't Carry A Stick At All
Media Insider, Cory Treffiletti - Wednesday, January 31, 2018
The original quote actually goes, "Speak softly and carry a big stick" ...
- Auto Buyers Still Find Value In Dealerships
Marketing Daily, Tanya Gazdik - Friday, January 19, 2018
Auto dealers gain a competitive edge by offering online steps to the ...
- Cold Sales Calls Can Be Productive
Research Brief, Jack Loechner - Friday, January 12, 2018
Sales reps tend to make common mistakes when leaving voicemails. Do your ...
- U.S. Automotive Sales Hit 17 Million For Third Consecutive Year
Marketing Daily, Tanya Gazdik - Wednesday, January 3, 2018
"This is the first time this has happened since the inception of ...
- The Perfect Sales Page
Research Brief, Jack Loechner - Thursday, December 28, 2017
Everyone says that they have "the perfect formula" for writing a great ...
- Ozy Media Expands Sales Teams, Hires From 'NYT,' Complex Media
Publishers Daily, Sara Guaglione - Tuesday, December 26, 2017
The online news start-up, which covers politics, culture, sports, food and tech, ...
- Astute Social Media Adds Cold-Sales Email Service
Email Marketing Daily, Ray Schultz - Thursday, December 14, 2017
A Burbank, California agency has added email marketing to its offerings. ...
- Time Inc Sells 'Sunset' Magazine
Publishers Daily, Melynda Fuller - Thursday, November 30, 2017
'Sunset' had been with Time, Inc. for 27 years at the time ...
- IBM Fellow Points To Economic Indicators Leading To Positive Holiday Sales
Search Marketing Daily, Laurie Sullivan - Wednesday, November 15, 2017
Several economic factors will lead to higher sales this holiday season. Michael ...
- Google, Salesforce Form Data Integration Partnership
Search Marketing Daily, Laurie Sullivan - Tuesday, November 7, 2017
Google and Salesforce have entered into a partnership to integrate their respective ...
- J.D. Power Cautions Automakers Against Relying On Incentives
Marketing Daily, Tanya Gazdik - Tuesday, November 7, 2017
With the 2018 auto sales forecast not looking much better than the ...
- Cox Media Puts 3 Local Papers Up For Sale
Publishers Daily, Sara Guaglione - Wednesday, November 1, 2017
Cox Media Group is putting three local daily newspapers up for sale: ...
- ABM Adds Value To B2B Email Programs
Email Marketing Daily, Jess Nelson - Friday, October 27, 2017
Account-Based Marketing (ABM) is infiltrating advertising agencies, with a majority of marketing ...
- 'Washington City Paper' Is Put Up For Sale
Publishers Daily, Sara Guaglione - Monday, October 16, 2017
Parent parent company SouthComm Inc. wants a buyer by year's end. It ...
- A+E Realigns Ad Sales For Better Cross-Platform Results
Television News Daily, Wayne Friedman - Thursday, October 12, 2017
Looking to boost its cross-platform ad-selling efforts, A+E Networks has realigned its ...
- Demandbase Launches New, Holistic ABM Platform
Email Marketing Daily, Jess Nelson - Friday, October 6, 2017
Demandbase has unified targeting, engagement, and conversion solutions into an end-to-end B2B ...
- Salesforce Launches Data Studio, A Marketplace For Data
Email Marketing Daily, Jess Nelson - Wednesday, September 27, 2017
Salesforce announced the launch of Data Studio on Wednesday, a new data-sharing ...
- Dow Jones' Fellows To Head New NBCU Senior Digital Ad Post
Television News Daily, Wayne Friedman - Monday, August 21, 2017
Trevor Fellows will oversee new and existing business models for the company's ...
- Chewing Their Food For Them: How Content Drives B2B Purchases
Email Insider, Ray Schultz - Friday, August 4, 2017
The Content Marketing Institute is offering a survey on the role of ...
- U.S. Auto Sales Continue To Slide
Marketing Daily, Tanya Gazdik - Wednesday, August 2, 2017
"The story for July is nothing new," says Kelley Blue Book's Akshay ...
- Email Leads In B2B Sales Cadence, Study Finds
Email Marketing Daily, Ray Schultz - Monday, July 31, 2017
Email is the leading channel in B2B sales outreach, accounting for 61% ...