After striking for five months, Hollywood
writers are currently voting on a collective labor agreement that limits how artificial intelligence can be used by film and television studios. But concerns about AI aren’t confined to
screenwriting, with 64% of marketers saying the technology may or will replace their jobs in …
Reminder: You are seeing this premium content because you are a subscriber to MediaPost's Research Intelligencer and/or a member of the Center for Marketing & Media Research. This content cannot be viewed by non-subscribers/non-members.