Publicis Groupe Taps McCann's LaFond-Dufour For New C-Suite 'Impact' Role

Publicis Groupe has appointed Nannette LaFond-Dufour as chief impact officer, a new role at the holding company. She will join the Groupe’s Management Committee and report directly to Arthur Sadoun, chairman & CEO, and will work with Agathe Bousquet, president of Publicis France and Directoire+ sponsor for ESG.  

She is tasked with developing a strategy to drive “immediate impact” across the Groupe’s long-term environmental, social and governance commitments.   



Those commitments include the company’s DEI plans and its climate goals (approved by the United Nations-backed Science Based Targets Imitative). It also includes initiatives like the Working with Cancer pledge and the Women’s Forum for the Economy & Society.  

LaFond-Dufour joins Publicis from McCann Worldgroup where she was chief client officer and McCann’s inaugural chief sustainability officer.     

Sadoun called the Groupe’s ESG initiatives “best in class.” “With Nannette on board and her proven expertise in delivering impactful change with some of the world’s biggest companies, we are confident we can take our ESG agenda even further, faster, for the good of our people, our clients, and our planet."

Next story loading loading..