- MDC Partners Names New Investor Relations Head
MAD, Larissa Faw - Thursday, April 8, 2021
Michaela Pewarski has been named vice president of investor relations to ser ...
- Citing Rapid Improvement, Mediabrands Strikes Exclusive, 3-Year Deal With TikTok
MediaDailyNews, Joe Mandese - Tuesday, April 6, 2021
A year after finding it the least responsible of the major soci ...
- Magna Boosts 2021 U.S. Ad Outlook, Moves 2020 Into Positive Territory Too
MediaDailyNews, Joe Mandese - Wednesday, March 31, 2021
Magna Global becomes the second major agency forecasting unit to update i ...
- Omnicom Shareholders To Vote On Political Contributions Reporting Requirement At Annual Meeting
MAD, Steve McClellan - Monday, March 29, 2021
A shareholder resolution filed with the company in January seeking an outsi ...
- Publicis Groupe Deal Rumors Heat Up Again
MAD, Larissa Faw - Monday, March 29, 2021
Rumors abound of a hookup with Vivendi's Havas. Vivendi calls the repor ...
- WPP Reports 2020 Shortfall, Projects 'Solid Recovery' For 2021
MAD, Steve McClellan - Thursday, March 11, 2021
Like the other major holding companies, WPP experienced improvement in the seco ...
- WPP Names Agency Veteran Rolfe Global Head Of Production
MAD, Steve McClellan - Friday, March 5, 2021
Rolfe will be based at Hogarth Worldwide headquarters in New York a ...
- Management Shift At IPG's Orion As McMahon Steps Into Holding Co. Role
Mediapsssst, Richard Whitman - Friday, March 5, 2021
Brian McMahon founded Orion 23 years ago. Stepping up to run t ...
- MDC Reports Losses For Q4, Full-Year 2020, Poised For 2021 Return To Growth
MAD, Steve McClellan - Tuesday, March 2, 2021
The company saw sequential improvement in the second half and is current ...
- Omnicom Integrates Comscore Ecommerce, Behavioral Data
Digital News Daily, Karlene Lukovitz - Monday, March 1, 2021
The data will enhance the Omni marketing operating system's ability to provi ...
- IPG Mediabrands Rejoins Standard Media Index, Brings Pool To 100% Holding Co. Coverage
MediaDailyNews, Joe Mandese - Tuesday, February 23, 2021
IPG Mediabrands is rejoining the ad agency data pool powering Standard Med ...
- Omnicom Eyes Return To Growth By Q2 2021
MAD, Steve McClellan - Thursday, February 18, 2021
The firm posted an 11.1% organic revenue decline last year but compa ...
- MDC Creates Holding Co. Media Role, Taps MediaCom's McGlashan To Fill It
MediaDailyNews, Joe Mandese - Wednesday, February 17, 2021
MDC Partners has named Deirdre McGlashan Chief Media Officer, a new holdi ...
- MDC Partners Accelerates Expansion Outside U.S. With New Affiliate Program
Mediapsssst, Richard Whitman - Wednesday, February 17, 2021
The company has struck deals with several agencies in Europe, Asia a ...
- Dentsu Reports $1.37 Billion Impairment Charge For 2020
MAD, Steve McClellan - Tuesday, February 16, 2021
The charge was disclosed in a full-year earnings report that also reveal ...
- IPG Reports 5.4% Q4 Organic Dip As U.S. Remains 'Remarkably Resilient'
MAD, Steve McClellan - Wednesday, February 10, 2021
The overall decline was expected. The company expects to return to grow ...
- Publicis Groupe Wins $600 Million Inspire Brands Restaurant Portfolio
MAD, Larissa Faw - Wednesday, February 10, 2021
Inspire restaurants include Arby's, Dunkin' and Jimmy John's. The holding company ...
- Dentsu Finds 'Social Good' Branding Attitudes Index High Among Most Nations, Less So In Japan
MediaDailyNews, Joe Mandese - Wednesday, February 10, 2021
An overwhelming majority of consumers have a "positive" attitude toward brands th ...
- U.S. Management Reshuffle At Publicis Groupe
MAD, Larissa Faw - Friday, February 5, 2021
Publicis Media Americas CEO Tim Jones is promoted to a new holdi ...
- Sadoun Dismisses Talk Of A Major Publicis Groupe Transaction
MAD, Larissa Faw - Wednesday, February 3, 2021
The Publicis Groupe CEO tells MediaPost the rumors are false. "I couldn ...
- Publicis Groupe Reimburses All Voluntary Salary Cuts
MAD, Larissa Faw - Wednesday, February 3, 2021
CEO Arthur Sadoun said he appreciates the sacrifice team members made "wh ...
- Ebbs And Flows Of Consumerism In Post-Pandemic World
Media Insider, Gord Hotchkiss - Tuesday, February 2, 2021
Advertising will have to negotiate choppy waters of reduced consumerism in 202 ...
- WPP, TikTok Announce Global Agency Partnership Wrapped In Data
Search & Performance Marketing Daily, Laurie Sullivan - Monday, February 1, 2021
TikTok's partnership with WPP will give its media clients early access ...
- Dour Dentsu Forecast Lowers U.S., Worldwide Ad Consensus
MediaDailyNews, Joe Mandese - Friday, January 29, 2021
With Dentsu weighing in as the last -- and most pessimistic ...
- COMvergence Reports Smaller And Fewer Marcom M&A Deals in 2020
MAD, Steve McClellan - Tuesday, January 26, 2021
Total M&A deals in the marketing communications space fell for the fif ...
- Omnicom, Home Depot Shareholders Seek Ad Policy Investigations
MAD, Steve McClellan - Monday, January 18, 2021
Shareholders are concerned about the companies' ad placements on social media a ...
- Madison Avenue, Brand Thyself
RTBlog, Joe Mandese - Monday, January 18, 2021
As far as industrial roadways go, Madison Avenue has lost its lust ...
- WPP Poaches MWG's Reilly For Global Creative Role
MAD, Steve McClellan - Thursday, January 14, 2021
Reilly will report to Mark Read and work with the Chief Creati ...
- Dentsu Merging iProspect, Vizeum To Form New Full-Service Media Agency
MAD, Steve McClellan - Thursday, January 14, 2021
The new media agency will integrate Vizeum's media strategy/planning, storytelling, and brand-buildi ...
- Publicis Groupe Names New Diversity Lead
MAD, Larissa Faw - Wednesday, January 13, 2021
Publicis Groupe Chief Diversity Officer Ronnie Dickerson Stewart is departing the compa ...