Do you like to go shopping in-person or online? What about marketing, do you prefer brand awareness or performance? In this series, we get to know past Insider Summit attendees and ask
their preferences both for work and personal preferences.
In this week’s This or That, get to know Donna Lyon, Director, Marketing at Ally Financial Inc. as she lets us
know her favorite food, marketing channel, and more.
Donna Lyon, Director, Marketing at Ally Financial Inc.:
Email or SMS: Email
Museum or
Sightseeing: Sightseeing
Website or
App: Website
New York or Los
Angeles: New York
Instagram or
TikTok: Instagram
Tacos or
Pizza: Pizza
Reach or
Frequency: Reach
If you’re interested in submitting content for future editions, please reach out to our Managing Editor,
Barbie Romero at Barbie@MediaPost.com.