With ambitious expansion plans set for the Asia Pacific region, New York-based marketing agency BMF is opening an office in Hong King.  

The new office is being led by Winkie Wong as vice president. Wong previously served as global vice president of brand & creative at DFS Group, part of LVMH, and as brand leader for Marriott International’s premium brands in APAC. 

The agency says it plans to double 2025 net revenue in APAC, fueled by new business momentum. A team of strategists, creatives, and marketers already services clients and projects that span Greater China, Japan, Korea, India, Southeast Asia, and Australia.  

Clients in the region include Marriott International, Rosewood Hotels & Resorts, Tourism Fiji, and Japan Airlines.