Netflix's Ad Business Gains Traction, J.P. Morgan Says Ad Revenue Could Double In 2025
- by Robert Williams , Yesterday
J.P. Morgan analyst Doug Anmuth sees Netflix’s advertising business entering a new phase of growth, with expectations that ad revenue will more than double this year, despite an overall downgrade of the stock to a neutral rating.
In a May 19 research note, Anmuth said that while Netflix shares …
Reminder: You are seeing this premium content because you are a subscriber to MediaPost's Research Intelligencer and/or a member of the Center for Marketing & Media Research. This content cannot be viewed by non-subscribers/non-members.
