RedBird To Buy 'The Telegraph' For $674M

RedBird Capital Partners, an American investment firm, has signed a deal to acquire The Telegraph Media Group of the U.K. for £500 million, or a reported $674 million, the company has announced. 

RedBird plans to invest in The Telegraph’s digital operations to continue driving subscriptions, using analytics and AI tools.  

It also plans to grow the brand internationally, especially in the U.S., where Redbird has a strategic presence across news, media and sports. 

RedBird has substantial investments in UK media.

“This transaction marks the start of a new era for The Telegraph as we look to grow the brand in the U.K. and internationally, invest in its technology and expand its subscriber base,” says Gerry Cardinale, founder and managing partner of RedBird. “We believe that the UK is a great place to invest, and this acquisition is an important part of RedBird’s growing portfolio of media and entertainment companies in the UK.”

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However, British authorities must approve the agreement, BBC reports.  

Last year, The Spectator was separated from The Telegraph and sold to the British hedge fund billionaire Paul Marshall for a reported price of £100 million pounds. The two periodicals were put in play when American Jeff Zucker and Redbird abandoned an attempt to buy them, given the backlash against the idea of a foreign entity taking over a British newspaper. 

A bill to ban this was passed, but the U.K. decided that foreign companies could own 15% of a British periodical.  

RedBird has substantial investments in the U.K., in television production facilities, film and digital studios, video gaming and entertainment and sports franchises.

 

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