Creative agency David, part of WPP’s Ogilvy network is opening a London office and has tapped two creatives from crosstown rival BBH London—Genevieve Gransden and Selma Ahmed-- to run it. 

The office will lead creative work for part of WPP’s The Beauty Collective, a dedicated unit servicing Unilever’s major beauty & wellness brands such as Dove, Sunsilk and others. 

Gransden and Ahmed led creative for BBH’s Häagen-Dazs and Ribena accounts. Earlier they spent seven+ years creating global campaigns at Omnicom’s adam&eveDDB for brands including Peloton, H&M, EA sports' FIFA and John Lewis. 

The London office is David’s seventh, in addition to New York, Miami, Madrid, São Paulo, Buenos Aires and Bogotá.