
The age profiles of Americans who consume news
vary widely depending on the outlet, according to a new Pew Research Center survey that highlights
generational divides in how people stay informed.
For advertisers, these audience splits matter. Many brands have long steered clear of news programming out of concern that …
Reminder: You are seeing this premium content because you are a subscriber to MediaPost's Research Intelligencer and/or a member of the Center for Marketing & Media Research. This content cannot be viewed by non-subscribers/non-members.