Cat Davis has joined Atomic London in a newly created role: Group CMO.

She reports to Group CEO Jon Goulding and is charged with growth strategy and marketing across the full Atomic Orbit.

Goulding called his new hire “smart, strategic, brilliantly connected and exactly the kind of energy we need to drive the next wave of growth for Atomic and our clients.”

Davis will work with Louise Rudaizky, group managing director, Ewan Paterson, group CCO, and Nick Fox, group chairman, as well as leadership from Atomic’s specialist agencies: Atomic Supernova, Talent & Brands, Atomic Studios and Atomic Matter.

Previously, Davis was group marketing director at The Mission Group, where she led growth initiatives across 19 agencies and participated in wins for  Porsche, Post Office and Macmillan.

Earlier in her career, she served as CMO at Grey London. During her tenure, the agency won 68 new accounts, delivering 275% revenue growth. Later, she was appointed Chief Growth Officer for UK & Europe at Cheil, before moving to gyro UK and leading the Kaspersky global media win for Dentsu.

In 2024, the company launched Atomic Studios, a production entity focused on brand entertainment, and healthcare agency Atomic Matter.

“Atomic is an agency that doesn’t just talk about transformation, it lives it. The Orbit model is truly modern, bringing together specialists who think, create and collaborate as one. It’s a compelling proposition that’s clearly resonating with ambitious brands,” said Davis.

Atomic's client work includes Ladbrokes, Sipsmith, Greater Anglia Railways and Back Market.

(Photo: Jon Goulding, Cat Davis and Louise Rudaizky)