WPP Names Frohlich Chief Marketing & Corporate Affairs Officer

WPP has elevated Michael Frohlich to the new role of chief marketing & corporate affairs officer at WPP.  

Frohlich rejoined WPP earlier this summer as director of communications and corporate affairs, succeeding Chris Wade who stepped down after 13 years in the role.  

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Prior to rejoining the firm Frohlich was global chief client and transformation officer/EMEA CEO at Interpublic’s Weber Shandwick. 

Previously he had spent more than a decade at WPP in various senior roles, including CEO Ogilvy UK from 2018 to 2021. 

 

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