• by Fern Siegel , Yesterday

Brazil-based agency Dojo, which opened an office in London, has expanded to the U.S. It just launched an outpost in Miami, focused on social-first strategies, and added Microsoft as its first client.

The Miami office will create the technology giant's learning platform account, targeting the U.S. market.

The U.S. operation will be led by Marlon Zanatti, managing director and partner of the Miami office. He reports to Toledo and Baron. Zanatti has worked for Flow Studio, Druid Creative Gaming, Misfits Gaming Group and VMLY&R, always based in Florida. He also did a stint at JWT in Brazil.

Partners Rodrigo Toledo and Thiago Baron own Dojo, headquartered in São Paulo.

“Having a partner like Microsoft validates Dojo's value and expertise in communication in the hyper-connected era and in international projects for brands with a social-first vision. There’s nothing better than having a company of this stature to mark the beginning of our journey in the U.S., a global hub of innovation, technology, and business,” said Baron, Dojo CCO.

The agency is also considering establishing a base in Austin, Texas.

“Unlike New York and Los Angeles, which are already quite saturated markets, Austin offers a growing environment and a strategic location, with a more central time zone that's convenient for connecting different regions of the country,” added Toledo, COO at Dojo. “Miami offers an ideal environment to connect the agency with the American market and Latin America.”

(Photo: Baron, Toledo, Zanatti)