Creator marketing agency Influencer has hired two TikTok executives to top posts at the agency.  

Anastasia Evans joins as vice president of growth. She previously led TikTok’s Creative Solutions unit across Europe. Earlier she served at social ad agency Whalar in London, where she then helped launch its APAC presence from Singapore.  

Emily Eldridge joins Influencer as director of commerce. She previously led TikTok Shop UK, building the affiliate network to 2,500+ creators. Earlier she held senior digital roles at COS and Flannels, where she built global social strategy, launched Flannels Beauty, and ran creator-first campaigns with Melissa’s Wardrobe, Jamie Genevieve, Nikki Wolff and Victoria Magrath.  

Influencer, based in London, was co-founded in 2015 by Ben Jeffries, CEO, and Caspar Lee, chief vision officer.   

With a team of 170 experts across North America, Europe, and the Middle East, the agency works with brands including Spotify, SharkNinja, Google, Amazon, Monzo, Wonderskin, and Meta.