Tag results for "influencer marketing"
- Health-Condition Influencers Reveal Social Media StrategiesInfluencers have been impacting the health and wellness marketplace for years, but ...
- Did Influencer Marketing Just Take A Giant Leap To Respectability?Industry-wide benchmarking will give digital marketers the analysis needed to decide whether ...
- Did Influencer Marketing Just Grow Up?From likes to CPM, influencer marketing is moving beyond followers to get ...
- How Nanoinfluencers Deliver Higher ROIAt scale, the use of nanoinfluencers -- those with 10,000 or fewer ...
- Instagram Vows To Remove Bought Likes And FollowersInstagram is vowing to remove likes, follows and positive comments that it ...
- How Brands Can Use Influencers SuccessfullyKnowing your brand and the "brand" of the influencer is paramount. ...
- Yellow Tail Seeks UGC Videos For Third Super Bowl OutingWine brand's 'Tastes Like Happy' campaign builds on the success of its ...
- Bravo Delivers Results For 'Top Shelf' With Robots In L.A.The robots made their way into the homes of Bravolebs like Josh ...
- Evolving Definition Of Celebrity Among Gen-Z ConsumersOne of the more unusual ways of becoming a celebrity today is ...
- Arm & Hammer Enlists 'Cat Rapper'"I liked his mission about spreading positivity, peace and love to the ...
- Heartstrings And Grassroots: Diversifying Be The Match's Donor BaseBe the Match's objective going into 2019 is to determine the optimal ...
- It's Not Your Grandmother's Pine-SolClorox had to think about how to reframe its message about Pine-Sol, ...
- Edelman Vets Launch Strategy-, Influencer-Focused Marketing Shop"The traditional agency model just isn't built to keep up anymore -- ...
- 60% Of Marketers Aren't Confident Working With Influencers, Tips On Spotting A FakeISBA is telling its members to look at business metrics, more than ...
- Unilever Recommends 'Purposeful' Long-Term Influencer RelationshipsUnilever is calling on marketers to form long-term "purposeful" relationships with influencers ...
- Another Reality TV 'Star' Reprimanded For Lack Of #Ad TransparencyHere we go again. Another wannabe celebrity -- this time a former ...
- Best Practices For Influencer MarketingIt's not all about the top 100 -- and other tips to ...
- Pinterest Opens Content Marketing To Influencer PlatformsPer the change, brands can expect more visibility into various stats like ...
- Keith Weed Calls For Collaboration On Tackling Influencers' Fake FollowersUnilever's marketing boss Keith Weed is warning influencers that the only way ...
- Turo Gives Traditional Car Rental Companies A Run For Their MoneyThe price difference between Turo and the traditional rental car companies for ...
- Brand Loyalty Fading Among AmericansAmong the findings, 75% of respondents admit to having a preferred brand ...
- Reality TV Star Reprimanded, Again, Over Undisclosed Instagram AdThe ASA has banned an Instagram story from Louise Thompson from the ...
- UK Regulation Is A Mess -- Just Ask A Spam Caller Or InfluencerInfluencers go unpunished and new rules that were supposed to protect us ...
- Is Influencer Marketing Actually Working For Anyone?The CMA is investigating influencers in the UK over lack of #ad ...
- UK Authorities To Investigate Influencers Who Don't Disclose PaymentsThe Competition and Markets Authority (CMA) has launched an investigation into suspicions ...
- Influencer Branding Is (Surprisingly) OverlookedIf you say you're not influenced that heavily by "influencers," I'd say, ...
- Amazon -- Once Again- - Fights Fake Reviews, Click FraudScams to outsmart Amazon's algorithms, intended to serve the most relevant results ...
- Report: Instagram Influencer Posts Generate Millions In Earned Media ValueWhile the industry continues to debate the ROI of social-media influencers, Europe's ...
- $1m Per Post -- Kylie Jenner Is Instagram's Best-Paid InfluencerKylie Jenner has been named the top paid Instagram influencer commanding a ...
- Vector Media Pulls In Social Influencers To Boost OOH, Experiential CampaignsVector Media developed a business model to pull in social influencers, which ...
