Tag results for "influencer marketing"
- How This 50/50 Women Onboards' CEO Is Leading With PurposeHave you ever felt the need to hide parts of your person ...
- Gen Z Is Redefining Financial Success, And Brands Need To Catch Up: DentsuBrands that meet Gen Z consumers with humility, support their goals a ...
- Best Buy Launches Creator-Run Shopping ProgramBest Buy has begun inviting influencers to join its "new curated shoppi ...
- Influencer Marketing Budgets Are Poised To Surge in 2025, WFA Report FindsInfluencer management is increasingly collaborative, with 79% of brands working with influenc ...
- Brands Continue To Invest More In Influencer-Led CampaignsBrands remain determined to increase influencer marketing spend, according to a surv ...
- Meta Launches AI-Powered Creator Tools On InstagramTo drive partnership campaigns, Meta is inviting brands to access personalized, AI-enabl ...
- How This Olly Director Brings Inspiration & Delight Into Her WorldDo you remember all of your mentors? Jennifer Peters does, and, thou ...
- Influencer Spend To Surpass $10B This YearAnother $1.37 billion will be added to the market this year, pushi ...
- How This Hooters' Marketing Exec Is Feeding The DreamFrom Hooters Girl to marketing leader! Fresh out of high school, Melis ...
- Yankees Relax Longtime Facial Hair Ban"It's not just about grooming; it's about personal branding and the natu ...
- Snapchat Expands Creator Offerings Through Partnership With LaterSnap aims to expand its creator offerings through a partnership with Late ...
- Report: The Growing Impact Of Social CommerceThe WPP report found that more than a quarter of fashion a ...
- Younger Consumers Are More Likely To Trust Influencer RecommendationsProfessional reviewers such as Consumer Reports remain a trusted source of produ ...
- Instagram Invites Creators To Get Paid Via Written Brand EndorsementsWith 40% of people using creator recommendations on Instagram when shopping, accordi ...
- Publicis Bolsters LATAM Influencer Ops With BR Media Group DealFounded in 2012, the firm has a network of over 500,000 creato ...
- Social Commerce, Live Shopping: A Conversation With Mavely's Usaid KhanMavely VP of Business Development Usaid Khan talks about the promise ...
- Can You Hear Her Now? How This Verizon Exec Is Dialing Into SuccessTo all the working moms out there-have you cracked the code ...
- Welcome To Commerce 3.0, The Social KindHow can marketers make the most of social commerce? Scott Sutton, C ...
- Ankler Media Starts Paid Newsletter On Creator MarketThe product will cost $129 a year on Substack, Ankler says. ...
- Pixly Selects Fortin To Oversee Consumer Brand-Influencer PracticeAs senior vice president, she will enlarge the department and lead brand-buildi ...
- Software Maker Later Buys Influencer Platform Mavely For $250 MillionThe companies said the deal accelerates Later's ability to deliver "full-funnel impa ...
- Horizon Affiliate Blue Hour Augments Influencer Content, Makes It 'Shoppable'The new tool, dubbed Swell.AI, was developed in partnership with KERV, a ...
- Dentsu Demonstrates How To Make Logos And Influence PeopleDentsu this morning unveiled a new dedicated influencer marketing practice, including ...
- Trade School Selects Choi To Lead Creator Strategy, MarketingAtlanta-based Trade School, which launched in 2020, is a sister agency ...
- Why Walking In This Stiletto Collective CEO's Shoes Is Anything But BoringWhat's your work/life philosophy? For Ly Tran, intrepidity is at the t ...
- 67% Likely To Purchase After Seeing An Influencer-Endorsed Product In OOH Ad: OAAAGen Z and Millennials are significantly more engaged with OOH advertising compar ...
- BTS REWIND: How This Tenore Exec Continues To Make The Impossible PossibleI had the pleasure of talking with Natalie Gomez, formerly Guzman, ...
- Social Media Is Deemed Most Likely To Face Challenges In 2025Challenges include legislation that may limit social use and heightened brand ri ...
- The Influence Of 'News Influencers'Today's post is about research on the influence of "news influencers." Bas ...
- TikTok Shop To Ramp Up Livestream Shopping Deals For The HolidaysTikTok continues to prioritize its in-app livestream shopping initiatives this upcoming seas ...
