
Rush Street Gaming,
which operates five regional destination casinos, selected Doner as its creative AOR.
The assignment was won after a competitive review.
Future work will center on local-market
engagement and sustaining a cohesive brand identity across properties. Doner’s first campaign for Rivers Casino is set for 2026.
The company's casinos are located in Pittsburgh,
Philadelphia, Des Plaines, Illinois (Chicago area), Portsmouth, Virginia, and Schenectady, New York.
“Rush Street Gaming is a fast-moving, data-driven business that requires a
marketing partner who can operate with that same level of pace and precision,” said Cliff Ehrlich, COO at Rush Street Gaming. “We’re excited to partner with Doner and tap into their
strategic acumen, creative sensibilities and their unique approach to production.”
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“Rush Street Gaming is an ideal partnership for what we’ve built at
Doner,” added David DeMuth, CEO of Doner. “We’re excited to tap into our expertise in driving traffic, building brand affinity and loyalty, and perpetually powering the individual
properties.”
Doner's clients include Coca Cola's fairlife, Stellantis (Chrysler, RAM, Jeep, Fiat, Alfa Romeo), The UPS Store, McDonald's and Poland Spring.