• by Fern Siegel , 4 hours ago

Renaye Edwards has been appointed Global Chief Operating Officer/managing director of Ammunition.

The indie agency is expanding, opening a new office in London, Ammunition Europe, where Edwards will be based.

She reports to CEO Jeremy Heilpern, who co-leads the new division with her.

Before Ammunition, Edwards spent 12 years at Digital Radish, a creative agency for B2B brands, as co-founder and managing director. Prior to that, she was a marketing executive for Velti and Planet Retail.

Ammunition serves clients globally in categories such as building materials, insurance and financial services. Georgia-Pacific will be the first to engage Ammunition across continents.