• by Teresa Buyikian , Yesterday

Wendy’s celebrates all things “dunk” in its latest collaboration with the National Collegiate Athletic Association.

The brand has added a new Dunks menu to its offerings, which has been named the Official Dunks of the NCAA March Madness. The menu pairs French fries with Wendy’s Frosty beverages for dunking.

The Dunks menu is available through the Wendy’s app or online, with the “starting lineup” including the choice of a Classic Chocolate or Vanilla Frosty along with fries. Beginning on March 23, the menu will expand to also offer the choice of a 6-piece. Nuggets (crispy or spicy) or 3 -piece. Tendys.

“March Madness is fueled by unforgettable dunks, and Wendy's is bringing that same energy with …  Hot & Crispy Fries in a Classic Frosty,” said Lindsay Radkoski, U.S. CMO for The Wendy's Company, in a release. "It's the signature play fans have known and loved for years, and this season we're turning up the excitement with more ways to enjoy Wendy's all tournament long.”

Customers who order from the Dunks menu by April 6 are also entered into a “Dunkstakes.” Prizes include a grand prize of $100,000 cash, 10 cash prizes of $1,000, 25 pairs of dunk-inspired custom sneakers or 500 Wendy's gift cards.

A highlight of the season is the brand’s first free “dunk for America” offer. Whenever the first dunk occurs -- either during the 2026 NCAA Division I Women's Basketball National Championship game, April 5, or during the 2026 NCAA Division I Men's Basketball National Championship Game, April 6, Wendy's unlocks a nationwide “Free Dunk for America” offer. On April 7, customers can visit participating Wendy's restaurants nationwide to receive a free small fries paired with a small Chocolate or Vanilla Frosty.