• by Erik Sass , Staff Writer @eriksass1, November 14, 2007

Manatt says it's common for people to keep the audio off on their computers, so online video ads need to include visual branding messages that can stand alone without audio. An old-is-new lesson from the first days of TV's "mute" button. I know my default audio setting for my computer is "off," to escape any number of annoying clicks and whistles from email and the Internet. But will I watch pretty shapes and colors? Oh yeah.Â