FUSE/ideas - Boston Bruins

  • by November 30, 2007
FUSE/ideas has been selected to develop an integrated advertising campaign for the Boston Bruins. The account was awarded without review and spending was not released. The Boston Bruins will handle media planning and buying. The agency will develop an integrated advertising and social networking campaign designed to allow fans to vote their favorite Boston Bruins into 2008 NHL All-Star Game.
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