UAW Campaign Starts In Midwest, Southeast

  • December 19, 2007
The United Auto Workers is launching an ad campaign in five Midwest and southeast markets.

The ads will also appear on a new, interactive Web site,, which invites UAW members, family members, friends and supporters to submit their own stories, photos, podcasts and videos.

The ads feature UAW members discussing workplace safety; toy safety and fair trade standards; and the need for higher workplace standards in the global economy. The Web site will accompany a broadcast and cable TV advertising campaign, will feature audio, photo and video-sharing technology.

The broadcast and cable television campaign will begin airing this week in Detroit, Indianapolis, Jackson, Miss., Louisville, Ky., and Nashville, Tenn.

--Karl Greenberg



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