Mandalay Bay Resort and Casino, a Las Vegas property, has tapped Santa Monica, Calif.-based RPA as its AOR to handle all integrated marketing for the property.
The agency will
create a television, print, out-of-home, search and relationship marketing effort for the resort.
Mandalay Bay, a Circus Enterprises property, had used Las Vegas-based DRGM Advertising since
1998.
--Karl Greenberg