Reebok, Marvel Entertainment To Launch Sneakers

  • April 1, 2008
Reebok has signed with Marvel Entertainment, Inc. to launch a line of children's sneakers. In-store and promotional activity will feature Iron Man and The Incredible Hulk.

The new line of sneakers will be available exclusively at Foot Locker and Kids Foot Locker stores this spring, coinciding with the releases of Marvel Studios' event films "Iron Man" and "The Incredible Hulk."

--Karl Greenberg

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