- McCollum To Create New Raptive Revenue Streams As EVP, Innovation
MAD, Fern Siegel - Tuesday, September 19, 2023
Red Ventures vet Marc McCollum will develop new revenue streams for i ...
- Back Market Sends Up Apple In 'New' Activations
MAD, Fern Siegel - Tuesday, September 19, 2023
Created by the Gus agency, "Let Them Buy New" reframes the id ...
- Sofology Awards EssenceMediacom Its Digital Brief
Accounts on the Move, Fern Siegel - Monday, September 18, 2023
The agency already handles the client's linear TV and broadcast work. ...
- Peet's Coffee Positioned As The Real Deal
MAD, Fern Siegel - Monday, September 18, 2023
The "Coffee for Coffee People" campaign centers on the simplicity of coff ...
- Argonaut Named Creative AOR for Codigo 1530
MAD, Fern Siegel - Monday, September 18, 2023
Argonaut will develop a campaign that drives awareness and differentiation in t ...
- Elephant To Redesign Domino's Digital Ordering System
Accounts on the Move, Fern Siegel - Friday, September 15, 2023
The new work will modernize the ordering process, while highlighting the br ...
- Mannings Score With King's Hawaiian Slider Sunday
MAD, Fern Siegel - Friday, September 15, 2023
Eli and Peyton Manning signed a two-year partnership with King's Hawaiian ...
- Le Truc Names Neumann Chief Creative Officer
MAD, Fern Siegel - Friday, September 15, 2023
In the past year, Le Truc, a Publicis agency, has worked ...
- Jones Does Double Duty As CFO-COO For Pinnacle Advertising
People on the Move, Fern Siegel - Friday, September 15, 2023
Jones is an ad-marketing executive with more than 25 years of strateg ...
- New York Botanical Garden Refreshes Brand
MAD, Fern Siegel - Thursday, September 14, 2023
From brand strategy to a new logo, the revamp will showcase wh ...
- Vaping Is A 'Fantasyland' Of Misinformation, Health Dangers
MAD, Fern Siegel - Thursday, September 14, 2023
The anti-tobacco campaign exposes the harms of vaping, in addition to B ...
- Fridays For Future US Won't Be 'SILENCED' Over Fossil Fuels Deaths
Out to Launch, Fern Siegel - Thursday, September 14, 2023
The campaign shows images of young people, victims of the harmful effec ...
- Upton, McDonald Join adam&eveDDB As Creative Directors
People on the Move, Fern Siegel - Thursday, September 14, 2023
The duo previously worked at Colenso BBDO in Auckland, New Zealand. ...
- Claritas Acquires ArtsAI To Help Drive Personalized Campaigns
MAD, Fern Siegel - Wednesday, September 13, 2023
The acquisition is intending to drive more efficient and profitable campaigns throu ...
- Navy Sets Sail With Latest "Sailor Vs" Series
MAD, Fern Siegel - Wednesday, September 13, 2023
The latest iteration of "Sailor Vs" speaks to the GenZ demographic v ...
- Squarespace To Customers: 'Sell' Yourself
Out to Launch, Fern Siegel - Wednesday, September 13, 2023
The "Designed to Sell" campaign highlights the infinite possibilities of what c ...
- Seymour Heads 50,00feet's London Office As Managing Director
MAD, Fern Siegel - Tuesday, September 12, 2023
Seymour will service global brand transformation clients in the U.K., Europe a ...
- Dressed To Thrill: Bombay Sapphire, Christian Siriano Design 'Made' Campaign
MAD, Fern Siegel - Tuesday, September 12, 2023
The latest entry in the spirit's "Saw This, Made This" campaign: ...
- Marotel Heads European Ops For Worldcom OOH
People on the Move, Fern Siegel - Tuesday, September 12, 2023
Previously, Marotel held posts at Havas, Prisa, 24/7 Media Inc. ...
- Luminary, Acast Team To Monetize Podcast Reach
MAD, Fern Siegel - Monday, September 11, 2023
Luminary will also leverage the Acast+ Access capability, which allows subscribers ...
- Pocket.Watch To Sell Ads For Mattel Shows On YouTube
MAD, Fern Siegel - Monday, September 11, 2023
Pocket.watch's ad sales and partnerships division, clock.work, will handle the assignment. Sho ...
- Jeter Bats For Optimum Complete
Out to Launch, Fern Siegel - Monday, September 11, 2023
Optimum Complete combines an internet and mobile bundle starting at just $ ...
- Quiet Storm Named Lead Creative-Strategic Agency For Chicago Town
Accounts on the Move, Fern Siegel - Friday, September 8, 2023
Chicago Town, a deep-dish pizza, is the top frozen pizza brand ...
- Pogo Campaign Uses Gentle Humor To Promote Diabetes Management Tool
MAD, Fern Siegel - Thursday, September 7, 2023
Cases of diabetes have risen to an estimated 37.3 million, per t ...
- Boost Mobile Connects Users, Supports Their Passion
MAD, Fern Siegel - Friday, September 8, 2023
The brand's new campaign not only promotes connectivity, but celebrates creativity. ...
- Sienna Miller Celebrates Marks & Spencers' Fall Line
Out to Launch, Fern Siegel - Friday, September 8, 2023
Created by House 337, Miller showcases the new AW23 collection, anchored ...
- Jamie Foxx Is 'Doing It' For BetMGM
MAD, Fern Siegel - Thursday, September 7, 2023
The spot dovetails with the start of the pro football season, Sep ...
- British Army Targets Values Shared By Potential Recruits
Out to Launch, Fern Siegel - Thursday, September 7, 2023
The creative puts potential recruits in the heart of dramatic events. ...
- Whitfield Joins Reed Words As U.S. Creative Director
People on the Move, Fern Siegel - Thursday, September 7, 2023
Previously design director at Design Bridge, Whitfield jumped from visual to ver ...
- Buffalo Wings Gives Voice To 'Sports Bar' Fun
MAD, Fern Siegel - Wednesday, September 6, 2023
The computer-generated buffalo spot is the first work by Anomaly, the company ...