- What's With The Cute Little Kitten Video?
Raw, Joe Mandese - Tuesday, July 17, 2012
MasterCard Digital Chief Mike Donnelly kicked day two of the ANA's Digit ...
- AOL Taps Thomson Reuters' Hunt As Chief Marketing & Communications Officer
Raw, Joe Mandese - Tuesday, July 17, 2012
Jolie Hunt has been named Chief Marketing and Communications Officer of AO ...
- Cats Rule, Marketers Drool
Raw, Joe Mandese - Tuesday, July 17, 2012
For the second time today, a pussycat took center stage at t ...
- TiVo Fast-Forwards Consumer Research, Acquires 'Single-Source' Supplier TRA
MediaDailyNews, Joe Mandese - Monday, July 16, 2012
In a move that will diversify it more aggressively into consumer resear ...
- Adnetik Does Due Diligence, Becomes Digilant
Online Media Daily, Joe Mandese - Friday, July 13, 2012
Adnetik, the pioneering agency trading desk that was incubated by Havas Digita ...
- MSNBC.com Is No More, Becomes NBCNews.com Following Buyout From Microsoft
Online Media Daily, Joe Mandese - Monday, July 16, 2012
After 16 years of collaboration between Microsoft and NBC News, MSNBC.com ...
- MMA Lifts IAB's XMOS Play, Unveils $1M Initiative For Mobile Cross-Media Studies
Online Media Daily, Joe Mandese - Monday, July 16, 2012
Taking a play out of his old Interactive Advertising Bureau playbook, Mobi ...
- Trading Desks Rear Their Head At ANA Conference
Raw, Joe Mandese - Monday, July 16, 2012
ANA chief Bob Liodice also used his opening remarks at the ANA ...
- Media Rebates Hits ANA's Fan, Liodice Calls For 'Explicit Contracts,' Audits
Raw, Joe Mandese - Monday, July 16, 2012
In a surprising development, ANA chief Bob Liodice utilized his opening remar ...
- Procurian Procures Media IQ, Integrates Media Auditing Firm Into Its Portfolio
Raw, Joe Mandese - Monday, July 16, 2012
Procurement services provider Procurian has acquired Media IQ, the media auditing fi ...
- Marketers Concerned About Digital, Social ROI: Use Of Online Video Explodes
Raw, Joe Mandese - Monday, July 16, 2012
More than 70% of marketers are currently using newer digital and soci ...
- Local Digital To Expand 13.1%, Mobile +77.2%
Raw, Joe Mandese - Monday, July 16, 2012
Local digital advertising revenues are projected to grow 13.1% in 2012, accordi ...
- Marketers Have Interest In Pinterest
Raw, Joe Mandese - Monday, July 16, 2012
That's what Association of National Advertisers chief Bob Liodice said during h ...
- MRC To Oversee 3MS, ANA Members Now MRC 'Associates'
Raw, Joe Mandese - Monday, July 16, 2012
The Media Rating Council has emerged as the ad industry's central enti ...
- MasterCard's Donnelly To Digital Vendor Pitches: Carpe Diem
Raw, Joe Mandese - Monday, July 16, 2012
That's right, MasterCard global digital marketing chief Mike Donnelly says, if you' ...
- TV Guide Net Taps Oxygen's DuPont As National Ad Sales Chief
Raw, Joe Mandese - Monday, July 16, 2012
Michael DuPont has joined TV Guide Network as executive vice president-advertising sal ...
- A King's Ransom, The Content Kind
Raw, Joe Mandese - Monday, July 16, 2012
If content truly is king, then be prepared for Madison Avenue's brand-generat ...
- Get The ANA Media 'Media Rebates' White Paper Here
Raw, Joe Mandese - Monday, July 16, 2012
www.ana.net/rebates ...
- Swagtag: Digitaria Is Memejacks Comic-Con
MAD LA, Joe Mandese - Friday, July 13, 2012
With Comic-Con taking place this week in its own backyard, JWT's S ...
- Leo Burnett Mixes Metaphors To Improve Its Mix
MediaDailyNews, Joe Mandese - Thursday, July 12, 2012
Publicis' Leo Burnett USA unit unveiled a new research system based ...
- DPAA Adds Tech Suppliers BroadSign, NEC To Board
Online Media Daily, Joe Mandese - Thursday, July 12, 2012
The Digital Place-based Advertising Association announced that it has elected two indust ...
- Don't Digg This
Online Media Daily, Joe Mandese - Friday, July 13, 2012
Digg, an early pioneer in both online community news aggregation and soci ...
- Swagtag: Digitaria Memejacks Comic-Con
Online Media Daily, Joe Mandese - Friday, July 13, 2012
With Comic-Con taking place this week in its own backyard, JWT's S ...
- Adnetik Does Due Diligence, Becomes Digilant
Raw, Joe Mandese - Friday, July 13, 2012
Adnetik, the pioneering agency trading desk that was incubated by Havas Digita ...
- Warren Buffet Bites Search, Says Newspapers Still 'Come To Us'
Raw, Joe Mandese - Friday, July 13, 2012
While co-hosting Bloomberg TV's "in The Loop" this morning, billionare investor Warr ...
- MEC Lands $100M SABMiller Assignment
Raw, Joe Mandese - Friday, July 13, 2012
They're breaking out the bubbly -- the kind made from hops ...
- Dentsu To Acquire Aegis For $3.85 Bil, Gives It A Digital 'Multiple'
MediaDailyNews, Joe Mandese - Thursday, July 12, 2012
Aegis Group, the London-based agency holding company that began as a Paris-bas ...
- Dentsu To Acquire Aegis For $3.85 Bil, Gives It A Digital 'Multiple'
Raw, Joe Mandese - Thursday, July 12, 2012
Aegis Group, the London-based agency holding company that began as a Paris-bas ...
- Bogusky's Back: Buys Into Shop Focused On Buying American
MediaDailyNews, Joe Mandese - Wednesday, July 11, 2012
Alex Bogusky, Madison Avenue's favorite poster child for the new creativity, ...
- Nielsen Moves From Measuring Effects To Affecting Them: Wants To Change The Way Brands Advertise
Online Media Daily, Joe Mandese - Wednesday, July 11, 2012
In a shift from its historic role of simply researching and analyzi ...
