- Koch Bros. Top $95 Mil
Around the Net In Media, Joe Mandese - Wednesday, October 31, 2012
Conservative political candidate backers the Koch brothers, have surpassed $95 million ...
- Presidential Campaigns Launch Final Ad Salvos In Battlegrouund States
Around the Net In Media, Joe Mandese - Wednesday, October 31, 2012
The Presidential campaigns are gearing up for their most important media flight ...
- Superstorm Throws Sand In Face Of Ad Economy, Reduces '12 Ad Growth To Zero
MediaDailyNews, Joe Mandese - Wednesday, October 31, 2012
At least one highly respected media industry economist -- Pivotal Research Group ...
- Is A Picture Worth A Thousand Votes? Depends On Who Is Conquesting Whose
Red, White & Blog, Joe Mandese - Wednesday, October 31, 2012
It used to be that the most powerful way to hijack yo ...
- Battered, And Operating On Batteries
Red, White & Blog, Joe Mandese - Tuesday, October 30, 2012
Apologies if today's Red, White &Blog Blog isn't 100% about the politic ...
- McKinney Taps CP+B's Patel As New Media Chief
MediaDailyNews, Joe Mandese - Monday, October 29, 2012
McKinney, the Durham, NC-based unit of South Korea's Cheil Worldwide, has nam ...
- Aegis Bulks Up In Japan, Acquires Hablar
MediaDailyNews, Joe Mandese - Monday, October 29, 2012
London-based Aegis Group, which is poised to merge with Japanese agency holdi ...
- MediaCom Consolidates Goodyear/Dunlop In Western Europe
MediaDailyNews, Joe Mandese - Monday, October 29, 2012
GroupM's MediaCom unit has been named as media agency for Goodyear a ...
- Interpublic, Publicis Also Disappointed By Q3
MediaDailyNews, Joe Mandese - Friday, October 26, 2012
On the heels of Omnicom and WPP, two of the other b ...
- Political Discourse Fuels 200 Millionth Comment On HuffPo, Romney Vid Ranks No. 1
Online Media Daily, Joe Mandese - Thursday, October 25, 2012
Fueled by community dialogue surrounding political discourse, the Huffington Post estimates ...
- '12 Presidential Campaign Sets Record For Political Ad Volume
Around the Net In Media, Joe Mandese - Thursday, October 25, 2012
More than 915,000 commercials aired on broadcast and cable stations since Preside ...
- What Would Don Draper Do? Column Ponders 'Mad Men' Touch On '12 Presidential Campaign
Around the Net In Media, Joe Mandese - Thursday, October 25, 2012
Madison Avenue is aghast at the incessant, hit-them-over-the-head, negative ad barrage th ...
- Is Media Firestorm Over Mourdock's Comment Something God Intended Too? Politco Rounds It Up
Around the Net In Media, Joe Mandese - Thursday, October 25, 2012
From the campaign trail to Barack Obama's appearance on "The Tonight Sh ...
- Agency Offers Better Options For Record Political Ad Spend, Includes 'Fun'
MediaDailyNews, Joe Mandese - Wednesday, October 24, 2012
Political advertising is a lot like the weather: People like to compla ...
- WPP's Four Shades Of Grey: Bevy Weighs Heavy On Ad Economy
MediaDailyNews, Joe Mandese - Thursday, October 25, 2012
WPP this morning released relatively tepid third-quarter results, crying foul and attributi ...
- VSA Acquires Tender Creative
Online Media Daily, Joe Mandese - Thursday, October 25, 2012
Chicago-based VSA Partners has acquired Tender Creative, a 26-person digital creative sh ...
- 'Daily Show,' Facebook, Twitter, YouTube Rivaling Mainstream Sources Of Campaign News
Red, White & Blog, Joe Mandese - Thursday, October 25, 2012
If Theodore White wrote his landmark "The Making of The President" ...
- Obama Outguns Romney On TV Spots By Wide Margin
Around the Net In Media, Joe Mandese - Wednesday, October 24, 2012
As race for the White House entered its final lap, President Bara ...
- Seattle Paper Plugs Gubernatorial Candidate, Not Just Editorially, But With Free Ads
Around the Net In Media, Joe Mandese - Wednesday, October 24, 2012
At a time when some media are raking in ad dollars fr ...
- Voters Burning Out From Political 'Air War,' Face Even Bigger Ad Salvo Heading Toward Election Day
Around the Net In Media, Joe Mandese - Wednesday, October 24, 2012
Consumers are burning out from the unprecedented deluge of campaign advertising ...
- Real-Time With Mitt Romney, Challenger Beats Obama In RTB Market Share
Online Media Daily, Joe Mandese - Tuesday, October 23, 2012
If the U.S. presidential election were determined on the basis of t ...
- Spot Proves Clint Is A Romney 'Stake' Holder, After all
Red, White & Blog, Joe Mandese - Wednesday, October 24, 2012
So much for my theory that Clint Eastwood's empty chair-talking stunt duri ...
- Connecticut GOP Candidate Miffs Party By Touting Obama Supporters In Ads
Around the Net In Media, Joe Mandese - Tuesday, October 23, 2012
In one of the most surprising, and controversial, appeals of a poltic ...
- Cookie-Targeting Political Ad Firm Claims Online Sales Pitch Was Inadvertent
Around the Net In Media, Joe Mandese - Tuesday, October 23, 2012
Given their need to hyper-target voters with specific appeals, political candidates n ...
- Facebook Won't Like This Study, Finds Political Ads Don't Work On It
Around the Net In Media, Joe Mandese - Tuesday, October 23, 2012
Voters exposed to political ads on Facebook weren't any more likely th ...
- DC Stations Alternating Current Affairs, Trim Regular Programming To Add Political Spots
Around the Net In Media, Joe Mandese - Tuesday, October 23, 2012
Confonted with a bounty of political advertising demand -- more than th ...
- Obama Dominates Twitter With 'Horses And Bayonets'
Around the Net In Media, Joe Mandese - Tuesday, October 23, 2012
After "obsessively" watching the Presidential TV debates and tracking reactions to th ...
- WPP's Spafax Teams With Nielsen To Develop Digital OOH Index, Calls It A Vital Next Step Toward 'Exchange' Model
MediaDailyNews, Joe Mandese - Tuesday, October 23, 2012
WPP Group, the largest buyer of media in the world, once aga ...
- Correction: Canoe Not Defunct, Continues To Service VOD Advertising
MediaDailyNews, Joe Mandese - Monday, October 22, 2012
An item ("Canoe's Lins Paddles To Clear Channel, Named CMO") in t ...
- Centro Finds Its Center, Hires Moxie's Neslund, Undertone's Wenzel For Agency Push
Online Media Daily, Joe Mandese - Tuesday, October 23, 2012
Centro, an emerging player in Madison Avenue's digital media buying and planni ...