- Volvo Launches Facebook App
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, August 22, 2012
Volvo has launched a Facebook app called You Inside that lets fa ...
- FTC Looks Into Ads Aimed At Kids
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, August 22, 2012
The Center for Digital Democracy and 13 other children's health, privacy a ...
- Carter: Toyota To Wear Bigger Shoes In U.S.
Marketing Daily, Karl Greenberg - Tuesday, August 21, 2012
Lexus is getting the big focus this year. "The lead product f ...
- Ford's Piaskowski: Premium Design Is Not An Elective
Marketing Daily, Karl Greenberg - Tuesday, August 21, 2012
"People purchase vehicles with their hearts and minds. ... You have ...
- Quaker Chemical Touts The Human Factor
Marketing Daily, Karl Greenberg - Tuesday, August 21, 2012
Quaker Chemical Corporation is launching an integrated campaign, "It's what's inside th ...
- Is P&G Too Big?
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, August 21, 2012
Procter & Gamble has operations in 41 countries, has 126,000 employees, a ...
- Infiniti First With Cordless Electric Car
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, August 21, 2012
First there was the Nissan Leaf electric car, with cord. Now there ...
- Is Best Buy Move A Trend Starter?
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, August 21, 2012
Could others who are frustrated with the performance of companies whose sto ...
- Target, Walmart To Offer Mobile Wallet
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, August 21, 2012
Wal-Mart confirmed on Thursday that it is part of a new compa ...
- How To Simplify Online Marketing
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, August 21, 2012
Contributor Jonathan Gardner has some suggestions: give consumers choice, control and relevanc ...
- Cute Dog Named Boo Signs With Virgin
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, August 21, 2012
Boo, a 6-year-old Pomeranian dog with Hallmark Card cuteness, is now offici ...
- Customer Satisfaction With Autos At A High
Marketing Daily, Karl Greenberg - Monday, August 20, 2012
The study says this year's record score in the auto sector ...
- Eli Manning Backs BankPlus
Marketing Daily, Karl Greenberg - Monday, August 20, 2012
A new ad campaign plays with the idea of NFL star E ...
- NBA Taps Ticketmaster
Marketing Daily, Karl Greenberg - Monday, August 20, 2012
The National Basketball Association (NBA) has tapped Ticketmaster, a division of Li ...
- Chrysler Touts The 200 And Michigan
Marketing Daily, Karl Greenberg - Monday, August 20, 2012
Chrysler is sending two guys on a road trip to promote Michiga ...
- NASCAR, Fox Deportes Partner In Spanish
Marketing Daily, Karl Greenberg - Monday, August 20, 2012
NASCAR and Fox Deportes has inked a media deal that creates t ...
- Chrysler Nixes Dealer Incentives
Around the Net In Brand Marketing, Karl Greenberg - Monday, August 20, 2012
Chrysler Group will eliminate dealer incentives for customer satisfaction and penalties f ...
- NFL Network, Cee Lo Give Fans A Voice
Around the Net In Brand Marketing, Karl Greenberg - Monday, August 20, 2012
Musician/entrepreneur and "The Voice" judge Cee Lo Green has recorded a n ...
- Gun-Maker Remington Among Best-Known, Oldest Brands
Around the Net In Brand Marketing, Karl Greenberg - Monday, August 20, 2012
Not all of the best-known brands are youngsters like Apple and Nik ...
- Apple's iPhone Sales Drawf All Microsoft Prdouct Sales Combined
Around the Net In Brand Marketing, Karl Greenberg - Monday, August 20, 2012
Contributor Tim Worstall, a fellow at the Adam Smith Institute in Londo ...
- Adidas Follows D-Rose On The Comeback Trail
Around the Net In Brand Marketing, Karl Greenberg - Monday, August 20, 2012
Derrick Rose, who missed all but 27 games last season, has n ...
- Americans Feel Guilty About Food Waste
Around the Net In Brand Marketing, Karl Greenberg - Monday, August 20, 2012
A new survey called Eco Pulse found that 39% of Americans fe ...
- Nissan's Pathfinder: Something To Laugh About
Marketing Daily, Karl Greenberg - Friday, August 17, 2012
The 12-hour "Improv-tastic Road Trip," starting at 8 a.m. on Aug. 2 ...
- The IRC Goes Social With Hyper Island And Gyro
Marketing Daily, Karl Greenberg - Friday, August 17, 2012
The program brings 450 students to a training facility, Hyper Island, ...
- WNBA's New York Liberty Partners With Baller Beats
Marketing Daily, Karl Greenberg - Friday, August 17, 2012
The WNBA team the New York Liberty has launched a marketing partnersh ...
- NASCAR Back With 'After The Lap'
Marketing Daily, Karl Greenberg - Friday, August 17, 2012
NASCAR is running a consumer program called "2012 NASCAR After The La ...
- WNBA's New York Liberty Partners With Baller Beats
Online Media Daily, Karl Greenberg - Friday, August 17, 2012
The WNBA team the New York Liberty has launched a marketing partnersh ...
- Boler-Davis: GM Must Win Customer Service Crown
Around the Net In Brand Marketing, Karl Greenberg - Friday, August 17, 2012
Alicia Boler-Davis is moving up fast at GM. The engineer, an18-year ...
- Ragu Ad Joins Risque Trend
Around the Net In Brand Marketing, Karl Greenberg - Friday, August 17, 2012
There was an online ad from General Mills for Fiber One browni ...
- Foot Locker Campaign Taps NBA Stars
Around the Net In Brand Marketing, Karl Greenberg - Friday, August 17, 2012
Athletic retailer Foot Locker is launching a national multi-media campaign and ...