- Too Much Content Marketing
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, December 12, 2012
With every brand doing content marketing, have we saturated the market wi ...
- NFL Running 'Homegating' Campaign For NFL Store
Marketing Daily, Karl Greenberg - Tuesday, December 11, 2012
To launch the campaign, which promotes things like counter-top cooking appliances, N ...
- Audio-Device Maker ALO Flies United
Marketing Daily, Karl Greenberg - Tuesday, December 11, 2012
Comprising old-school, full-page black-and-white print ads with '60s vintage typography and ...
- Microsoft Breaks With Digital Past
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, December 11, 2012
Microsoft's launch of Windows 8, the Surface and the Windows 8 Pho ...
- J.C. Penney Back To The Future With Promotions
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, December 11, 2012
After vowing to stop gimmicky promotions, J.C. Penney CEO Ron Johnson see ...
- Here Comes The 2014 'Vette
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, December 11, 2012
Chevrolet will have a big pre-show Corvette happening in Detroit next mont ...
- Virgin Atlantic Creates New Position
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, December 11, 2012
Virgin Atlantic has created the role of customer service director and recruit ...
- Which Laptops Still Matter?
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, December 11, 2012
Laptops aren't disappearing, though tablets get the love. Over 300 million lapto ...
- Laggards, You Are Not Alone
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, December 11, 2012
Results from the Consumer Reports' Holiday Poll show that 66 million America ...
- Merck Quits The Scouts
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, December 11, 2012
The Boy Scouts of America have lost another corporate sponsor that wan ...
- Merck Quits The Scouts
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, December 11, 2012
The Boy Scouts of America have lost another corporate sponsor that wan ...
- Fewer People Find Social Ads Annoying
Marketing Daily, Karl Greenberg - Monday, December 10, 2012
While about a third of social media users find ads on soci ...
- Replacements From Sandy Keep November Strong
Marketing Daily, Karl Greenberg - Monday, December 10, 2012
The average transaction price for light vehicles in the United States w ...
- Reliant Backs 2013 NBA All-Star In Houston
Marketing Daily, Karl Greenberg - Monday, December 10, 2012
Global energy company Reliant is supporting several events during the 2013 N ...
- Pepsi And Beyonce Partner
Around the Net In Brand Marketing, Karl Greenberg - Monday, December 10, 2012
Pepsi's campaign with Beyonce next year will involve much more than T ...
- Smashburger Pairs Burgers With Beer
Around the Net In Brand Marketing, Karl Greenberg - Monday, December 10, 2012
Chipotle and Bertucci's are chains that have begun testing craft beers. B ...
- Ford Fudges Mileage Numbers?
Around the Net In Brand Marketing, Karl Greenberg - Monday, December 10, 2012
Did Ford fudge the mileage numbers on two of its new hybr ...
- Bollywood Needs Marketing Help
Around the Net In Brand Marketing, Karl Greenberg - Monday, December 10, 2012
Hollywood and Bollywood Actor Irrfan (who is featured in Ang Lee's "Li ...
- Monopoly Urban Marketing Director For Pheed
Around the Net In Brand Marketing, Karl Greenberg - Monday, December 10, 2012
Veteran music industry executive John Monopoly has been named Urban Marketing Direct ...
- Macy's Will Stay Up Longer Than Santa
Around the Net In Brand Marketing, Karl Greenberg - Monday, December 10, 2012
Macy's will have most of its stores open continuously for the ...
- First Wyoming Whiskey E-Market
Around the Net In Brand Marketing, Karl Greenberg - Monday, December 10, 2012
A video, posted by Kirby-based Wyoming Whiskey on its Facebook page trumpe ...
- Old Navy Goes Social With BuzzFeed
Marketing Daily, Karl Greenberg - Friday, December 7, 2012
Old Navy has gotten a lot of attention for its seasonal ...
- Fiat GSTV Creative: Man In Pump
Marketing Daily, Karl Greenberg - Friday, December 7, 2012
It appears to be a slot in the pump through which ...
- E-Cigarettes Now On TV
Around the Net In Brand Marketing, Karl Greenberg - Friday, December 7, 2012
Cigarette ads are back, but they are for the new kind th ...
- Tablet Sales To Double
Around the Net In Brand Marketing, Karl Greenberg - Friday, December 7, 2012
Global tablet sales, led by Apple's iPad, will more than double ...
- New Call Of Duty: $1 billion In 15 days
Around the Net In Brand Marketing, Karl Greenberg - Friday, December 7, 2012
"Call of Duty: Black Ops II," the latest installment in Activision Blizzard ...
- GM, Others See Record Sales In China
Around the Net In Brand Marketing, Karl Greenberg - Friday, December 7, 2012
The once-explosive pace of growth in the Chinese car market has slow ...
- Bo On Bo
Around the Net In Brand Marketing, Karl Greenberg - Friday, December 7, 2012
Bo Jackson was arguably the greatest two-sport professional athlete ever, concurrently playi ...
- Wegmans Drops Facebook Page; Shoppers Unhappy
Around the Net In Brand Marketing, Karl Greenberg - Friday, December 7, 2012
Retailers take note: don't take down your Facebook page. Wegmans Food Marke ...
- Ford Report Finds Opportunities In Social Shifting
Marketing Daily, Karl Greenberg - Thursday, December 6, 2012
The report says people are getting some optimism back, although their buyi ...